{"id":717,"date":"2026-09-06T15:53:11","date_gmt":"2026-09-06T18:53:11","guid":{"rendered":"https:\/\/www.linuxpro.com.br\/2026\/09\/a-historia-da-amd\/"},"modified":"2026-09-06T16:00:38","modified_gmt":"2026-09-06T19:00:38","slug":"a-historia-da-amd","status":"publish","type":"post","link":"https:\/\/www.linuxpro.com.br\/en\/2026\/09\/a-historia-da-amd\/","title":{"rendered":"The History of AMD"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.linuxpro.com.br\/wp-content\/uploads\/2026\/09\/capa-a-historia-da-amd.webp\" alt=\"A hist\u00f3ria da AMD\" width=\"1020\" height=\"620\" \/><\/p>\n<p>No technology company has died and been reborn as many times as AMD. Founded in 1969 to live in Intel\u2019s shadow, it spent five decades alternating strokes of genius (Athlon, x86-64, Zen) with brushes with disaster \u2014 until an engineer named Lisa Su turned a US$ 2 stock into the greatest turnaround in semiconductor history. This is AMD\u2019s story, with dates and scars.<\/p>\n<h2>1969: eight men and a second-source plan<\/h2>\n<p>In <strong>1\u00ba of May, 1969<\/strong>, <strong>Jerry Sanders<\/strong> \u2014 Fairchild Semiconductor\u2019s most charismatic salesman \u2014 founded Advanced Micro Devices with seven colleagues. While Intel, founded by Fairchild alumni Noyce and Moore, was born awash in capital, Sanders struggled to raise money. The initial strategy was humble and smart: be a <strong>second source<\/strong> for other companies\u2019 chips, manufacturing their designs with better quality.<\/p>\n<h2>1982: the contract that defined everything<\/h2>\n<p>When IBM chose the Intel 8088 for its PC, it demanded a second source of supply. The result: in <strong>1982<\/strong>, Intel was forced to license x86 to AMD. The forced marriage soured quickly \u2014 in <strong>1987<\/strong> Intel cut off access to the 386, and the two plunged into <strong>eight years of legal warfare<\/strong> ending in 1995 with AMD securing the right to make its own x86 chip designs. Meanwhile, the <strong>Am386<\/strong> (1991) and Am486 sold millions by cloning Intel\u2019s performance for less.<\/p>\n<h2>1999\u20132003: Athlon and the x86-64 masterstroke<\/h2>\n<p>With the <strong>Athlon (K7, 1999)<\/strong> \u2014 a project led by Dirk Meyer, a DEC Alpha veteran \u2014 AMD did the unthinkable: it surpassed Intel in performance, and in <strong>2000 reached the first GHz<\/strong> in consumer processor history, days before its rival. The next blow was even bigger: while Intel bet on the incompatible 64-bit Itanium, AMD extended x86 to 64 bits while maintaining full compatibility. The <strong>Opteron and Athlon 64 (2003)<\/strong> won so clearly that Intel had to swallow its pride and license <strong>AMD64<\/strong> \u2014 to this day, every 64-bit x86 processor on the planet, including Intel\u2019s, runs AMD\u2019s architecture (the <code data-no-translation=\"\">x86_64<\/code> in your <code data-no-translation=\"\">uname -m<\/code>).<\/p>\n<h2>2006\u20132012: ATI, Bulldozer, and the edge of the abyss<\/h2>\n<p>In <strong>2006<\/strong>, AMD paid <strong>US$ 5,4 billion for ATI<\/strong> \u2014 too much, at the wrong time. In debt, it stumbled on architectures (Barcelona\u2019s delay, the fiasco of <strong>Bulldozer in 2011<\/strong>) while Intel got it right with Core. In <strong>2009<\/strong>, it sold its own factories (giving birth to GlobalFoundries) to survive. In <strong>2012<\/strong>, its stock was worth about <strong>US$ 2<\/strong> and analysts were writing obituaries. Ironically, the ATI acquisition would plant the seeds of salvation: APUs secured the contracts for <strong>PlayStation 4 and Xbox One (2013)<\/strong> \u2014 the cash that kept the lights on.<\/p>\n<h2>2014: Lisa Su arrives<\/h2>\n<p>In October <strong>2014<\/strong>, engineer <strong>Lisa Su<\/strong> (an MIT PhD and IBM veteran) took charge with a plan simple to state and brutal to execute: bet everything on a new architecture. The result was <strong>Zen<\/strong>: the <strong>Ryzen<\/strong> processors arrived in <strong>2017<\/strong> with an IPC gain of about 52% over the previous generation, and <strong>EPYC<\/strong> invaded servers. In <strong>2019<\/strong>, Zen 2 brought the design of <strong>chiplets<\/strong> on TSMC\u2019s 7nm process \u2014 modularity that Intel, stuck with its own delayed factories, could not answer.<\/p>\n<h2>2020\u20132026: the complete turnaround<\/h2>\n<p>The numbers tell the turnaround story: in <strong>2022<\/strong> AMD bought <strong>Xilinx for US$ 49 billion<\/strong> (the FPGA leader) and <strong>surpassed Intel in market capitalization<\/strong> for the first time. The <strong>Steam Deck<\/strong> runs an AMD APU under Linux; PS5 and Xbox Series remain on the red team; and the <strong>MI300X (2023)<\/strong> put the company in the AI accelerator race \u2014 a difficult fight, as we analyzed in the post <a href=\"\/en\/2026\/09\/amd-vs-nvidia-fosso-cuda\/\">AMD vs NVIDIA and the CUDA moat<\/a>: the hardware wins on paper, but its rival\u2019s software still dictates the market.<\/p>\n<h2>AMD and Linux: best friends<\/h2>\n<p>While NVIDIA has historically clashed with the kernel, AMD took the opposite path: the <strong>amdgpu<\/strong> driver is open source and lives inside the kernel (it is routinely the largest block of code in each release, as in <a href=\"\/en\/2026\/09\/linux-7-3-novidades\/\">7.3<\/a>), Mesa\/RADV delivers top-tier Vulkan, and ROCm is open. The result: for Linux gaming \u2014 from Steam Deck to desktop \u2014 the community\u2019s default recommendation is a red-team card.<\/p>\n<h2>Timeline<\/h2>\n<ul>\n<li><strong>1\u00ba\/May\/1969<\/strong> \u2014 Jerry Sanders and seven Fairchild alumni found AMD<\/li>\n<li><strong>1982<\/strong> \u2014 IBM forces Intel to license x86 to AMD<\/li>\n<li><strong>1987\u20131995<\/strong> \u2014 Legal war with Intel; AMD wins the right to design its own x86<\/li>\n<li><strong>1991<\/strong> \u2014 Am386 sells millions<\/li>\n<li><strong>1999<\/strong> \u2014 Athlon (K7) surpasses Intel in performance<\/li>\n<li><strong>2000<\/strong> \u2014 First consumer processor at 1 GHz<\/li>\n<li><strong>2003<\/strong> \u2014 Opteron\/Athlon 64: x86-64 (AMD64) is born, later adopted by Intel itself<\/li>\n<li><strong>2006<\/strong> \u2014 ATI acquisition for US$ 5,4 billion<\/li>\n<li><strong>2009<\/strong> \u2014 Sells its factories; GlobalFoundries is born<\/li>\n<li><strong>2011<\/strong> \u2014 Bulldozer fiasco<\/li>\n<li><strong>2012<\/strong> \u2014 Stock at ~US$ 2; near bankruptcy<\/li>\n<li><strong>2013<\/strong> \u2014 APUs in PS4 and Xbox One keep cash flowing<\/li>\n<li><strong>2014<\/strong> \u2014 Lisa Su takes over as CEO<\/li>\n<li><strong>2017<\/strong> \u2014 Ryzen (Zen) and EPYC: the comeback<\/li>\n<li><strong>2019<\/strong> \u2014 Zen 2: 7nm chiplets at TSMC<\/li>\n<li><strong>2022<\/strong> \u2014 Xilinx acquisition (US$ 49 billion); surpasses Intel in market capitalization<\/li>\n<li><strong>2023<\/strong> \u2014 MI300X enters the AI race<\/li>\n<li><strong>2025+<\/strong> \u2014 Zen 5\/6 and the battle for the AI datacenter<\/li>\n<\/ul>\n<p>The moral of AMD\u2019s story fits into one admin saying: <em>redundancy matters<\/em> \u2014 the entire industry benefited from having a second x86 source competing on price and innovation. Complete the series with <a href=\"\/en\/2026\/09\/a-historia-da-nvidia\/\">the NVIDIA history<\/a> and <a href=\"\/en\/2026\/09\/a-historia-da-intel\/\">Intel\u2019s history<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>No technology company has died and been reborn as many times as AMD. Founded in 1969 to live in Intel\u2019s shadow, it spent five decades alternating strokes of genius (Athlon, x86-64, Zen) with trips to the edge of the abyss \u2014 until an engineer named Lisa Su turned a US$ 2 stock into the largest \u2026 <a title=\"The History of AMD\" class=\"read-more\" href=\"https:\/\/www.linuxpro.com.br\/en\/2026\/09\/a-historia-da-amd\/\" aria-label=\"Read more about A hist\u00f3ria da AMD\">Read more<\/a><\/p>","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,24],"tags":[342,134,349,279,354,355],"class_list":["post-717","post","type-post","status-publish","format-standard","hentry","category-noticias","category-ti","tag-amd","tag-gpu","tag-hardware","tag-historia","tag-ryzen","tag-x86"],"_links":{"self":[{"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/posts\/717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/comments?post=717"}],"version-history":[{"count":2,"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/posts\/717\/revisions"}],"predecessor-version":[{"id":726,"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/posts\/717\/revisions\/726"}],"wp:attachment":[{"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/media?parent=717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/categories?post=717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.linuxpro.com.br\/en\/wp-json\/wp\/v2\/tags?post=717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}